Start-ups compete in disruptive technologies pitch to business

Four Scottish start-ups will showcase their vision of how to change the world of business later this month – to investors, venture capitalists, incubators, and academics at Deloitte’s Edinburgh Greenhouse. The competitors will pitch their ideas to a panel at the business advisory firm’s first Disrupt the Enterprise event in Scotland. Previous competitions have taken place at the firm’s London and Belfast offices.

The four are:

Ahoi – an app developer which aims to help people improve their health and wellbeing;

Saccade Diagnostics – a university spin-out which enhances clinicians’ ability to evaluate and manage patients with psychiatric disorders;

Castlight Financial – a fintech company that provides financial retailers with a range of digital tools;

Pixey – an online marketplace for finding and licensing real-time Instagram images and videos.

Aiming to attract attendees from across Scottish business, the judging panel comprises Dr Graeme Malcolm OBE, CEO and founder of M Squared Lasers; George Elliot, a non-executive director and chairman of multiple organisations; and Vimi Grewal-Carr, managing partner for Innovation at Deloitte.

Participants at the event on 25 April will be tested on their ability to make a significant change to the way industries and sectors work, their potential for growth, and the originality of their idea. The winner will receive a three-month secondment from Deloitte’s consulting practice, with ongoing mentoring from the wider team. Two runners-up will have access to the firm’s Propel service, a cloud-hosted accountancy tool designed to help SMEs grow.

Jonathan Meddes

Jonathan Meddes, director of Deloitte Digital in Scotland, said: “Disruption is the buzzword of the moment in technology circles, but it captures just how much these companies are changing the world of business. Traditional industries are seeing unprecedented levels of transformation through the introduction of crowdsourcing, fintech, robotics, process automation, and cognitive intelligence, to name just a few of the technological trends sweeping across the economy.

“The four finalists are at the forefront of these developments, changing the way businesses, and entire sectors, operate. We received an overwhelming number of applications, which made it a tough choice. Nevertheless. It’s encouraging to see such a hotbed of activity in Scotland, with an ecosystem that is producing some of the most ambitious young companies in the UK – we have the skills, demographics, and solid grounding to take our potential even further.”